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Hartford Foundation Launches “Your Giving, Your Way” Scholarship Fund Ad Campaign to Demonstrate How You Can Help Make a Student’s Dreams Come True

Everyone has their own dreams for the future, but not everyone has the means to achieve them. This can be especially true for students in our region who are looking to further their education. A new advertising campaign launched by the Hartford Foundation for Public Giving connects the needs of students with those who have hope for the future, a passion for education, and the desire to make a difference.

“In addition to reinforcing the Foundation’s expertise and role as a comprehensive center for giving, we hope this campaign raises awareness of the flexible nature of scholarship funds. The Hartford Foundation can help anyone establish a scholarship that reflects individual passions, such as a specific major, or supporting underrepresented students,” said Hartford Foundation Senior Scholarship and Development Officer Jennyfer Holmes.

Working with the Hartford-based creative team at CO:LAB, the Foundation has produced a series of print, digital and television ads that will run through the fourth quarter of this year. The campaign underscores the fact that scholarship funds from the Hartford Foundation for Public Giving offer you the flexibility to support the causes that matter to you, in our community and around the globe.

For more about this project, visit www.hfpg.org/yourscholarship.

To start your scholarship fund, contact Deborah Rothstein, J.D., Vice President for Development at 860-548-1888 or drothstein@hfpg.org.

The Hartford Foundation for Public Giving is the community foundation for Hartford and 28 surrounding communities. Made possible by the gifts of generous individuals, families and organizations, the Foundation has awarded grants of more than $720 million since its founding in 1925. For more information about the Hartford Foundation for Public Giving, visit www.hfpg.org or call 860-548-1888.

VIDEO: Create a Scholarship Fund at the Hartford Foundation for Public Giving


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